M&M's (stylized as m&m's) are multi-colored button-shaped chocolates, each of which has the letter "m" printed in lower case in white on one side, consisting of a candy shell surrounding a filling which varies depending upon the variety of M&M's. The original candy has a semi-sweet chocolate filling which, upon introduction of other variations, was branded as the "plain, normal" variety. Peanut M&M's, which feature a peanut coated in milk chocolate, and finally a candy shell, were the first variation to be introduced, and they remain a regular variety. Numerous other variations have been introduced, some of which are regular widespread varieties (peanut butter, almond, pretzel, crispy, dark chocolate, and caramel) while others are limited in duration or geographic availability. M&M's are the flagship product of the Mars Wrigley Confectionery division of Mars, Incorporated.
Forrest Mars Sr., son of the Mars Company founder, Frank C. Mars, copied the idea for the candy in the 1930s during the Spanish Civil War when he saw soldiers eating British-made Smarties, chocolate pellets with a colored shell of what confectioners call hard panning (essentially hardened sugar syrup) surrounding the outside, preventing the sweets (candies) from melting. Mars received a patent for his own process on March 3, 1941. Production began in 1941 in a factory located at 285 Badger Avenue in Clinton Hill, Newark, New Jersey. When the company was founded it was M&M Limited. The two 'M's represent the names of Forrest E. Mars Sr., the founder of Newark Company, and Bruce Murrie, son of Hershey Chocolate's president William F. R. Murrie, who had a 20 percent share in the product. The arrangement allowed the candies to be made with Hershey chocolate, as Hershey had control of the rationed chocolate at the time.
M&Ms Royals were marketed in the early 1980s with an advertising campaign that said: "Now chocolate's got a whisper of mint." They were colored pale green or brown and showed a crown rather than an M&Ms logo.
Also in 1986, M&M's launched Holidays Chocolate Candies for Easter and Christmas, with the Easter candies having a bunny, chick, and egg symbols on pastel-colored shells, and the Christmas candies having pine tree, bell, and candle symbols on red and green shells; with the latter also having a special mint flavor. By 1993, the holiday symbols were replaced with the standard trademark "M".
In 1998, M&M's were styled as "The Official Candy of the New Millennium", as MM is the Roman numeral for 2000. This date was also the release of the rainbow M&M's, which are multi-colored and filled with a variety of different fillings.
In early 2010, M&M's Bare All were released as part of a competition in Australia and New Zealand. M&M's Bare All winning packs were ordinary M&M's, but without colored shells. An official website was launched, along with television advertisements. In April 2010, M&M's launched a new Pretzel variety. In November 2011, Mars released a limited edition M&M's Cinnamon Milk Chocolate for Christmas.
In 1976, Mars eliminated red-colored M&M's because of health concerns over the dye amaranth (FD&C Red #2), which was a suspected carcinogen, and replaced them with orange M&M's. This was done despite the fact that M&M's did not contain the dye; the action was purely to satisfy worried consumers. Ten years later, Paul Hethmon, then a student at University of Tennessee, started a joke campaign to reinstate red M&M's that would eventually become a worldwide phenomenon. Red M&M's were reintroduced as a result, and the orange M&M's that had originally replaced them were kept in production. In Europe, red M&M's contain the red dye carmine (E120, cochineal).
Thanks, this will be very helpful, as today we are doing the color distribution lab in Intro Biostatistics. We compare different candy companies as well as plain vs peanut M&Ms. Back in the past we did a taste test (blindfolded students) on M&Ms and there was no ability of the students to pick out one color from another - they all tasted alike. So, I'm curious that Mars says it uses taste tests to determine color preference. Other hypotheses can be put forward for the distribution patterns: costs of the various dyes, psychological preferences, random packaging, but not actual taste preferences. But for other multi-colored candies, like jujubes, or skittles, where color and taste are coordinated, taste could be a factor. We start off by testing whether all the colors are equally distributed, but with the information you have provided from Mars Inc., we will include an exercise in testing differences from known proportions. We also do a chi-square heterogeneity test using multiple packages of M&Ms to see how consistent the distributions are from one package to another. Thanks so much for your posting - and now on with our most tasty lab! Happy Holidays!
Nothing brightens the day like America?s favorite ?button? candy. The hard, brilliantly colored shells hold the promise of a special treat within, and the luscious milk chocolate interiors don?t disappoint. Scene: A crisp autumn eve just after Halloween. A family gathers around the kitchen table, a glass of milk at each elbow, playing cards. The game tonight is blackjack, but instead of betting chips, they?re using colored M and M candy. The competition is intense as the colorful piles change places, and the laughter is nonstop, especially when the inevitable occurs: there can be no winner, because all the M&M candy is gone! Sweet, crunchy, chocolaty and delicious, M&M?s have been on everyone?s favorites list since these colorful candy ?buttons? first became available to the public following the Second World War. They started out as ration treats for soldiers serving overseas, because with their delicious hard candy shells, they really do ?melt in your mouth, not in your hand? as the famous ad says. And in such drab surroundings, the bright colored candies with the rich milk chocolate centers brought a moment?s joy to those who needed it most. Today, M&M?s are more popular than ever. It?s easy to see why. M&M?s are the perfect candy, bright and appealing no matter how they?re served. Got a party on your calendar? Set out a few dishes of M&M?s, and replenish often; remember, it?s impossible for anyone to enjoy these delicious morsels and not crack a smile. Weddings, showers and theme parties give you a chance to get creative with Single Color M&M?s from NutsinBulk, which you can use to color-match the occasion. We offer more than 30 different choices of one-color bulk M&M?s, at prices you?ll love as much as your guests will love treating themselves. Want to have some real fun? Whip up a batch of ?monster cookies? for the kids. Assorted Milk Chocolate M&M?s are the real eye-catchers in these huge, little-bit-of-everything cookies. Recipes are easy to find and easy to make, and kids love to help?just make sure to have extra M and M candy on hand, because a certain percentage are bound to ?disappear? when you?re not looking. Yes, M&M?s are great in everything from candy dishes to trail mixes to baked goods to sundaes and gingerbread houses. And because you?re buying your M&M?s in bulk from NutsinBulk, you can also be the ?angel of mercy? who keeps a bowl of M&M?s handy at the office. No matter how their day is going, your co-workers will always save a smile for the thoughtful person who supplies the M&M?s. Be that person, and your world will be a sweeter place, guaranteed! 781b155fdc